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Nike Launches New Pro-LGBT #BeTrue Collection In Conjunction With Gay Pride Month

Nike-Free-50-EXT-SP-BETRUE-Mens-Shoe-618043_010_A
Nike.com

Nike has expanded on their #BeTrue line, now offering the collection worldwide. Profits will be donated to the LGBT Sports Coalition, to help end discrimination in the athletic world. A major company like Nike should be commended for their support of the LGBT community. This will definitely help lead the way in the fight against such discrimination everywhere. If you want to be on the right side of history, come out and support the inaugural year of Interchange – A Festival of Color, celebrating diversity and human rights here in Bozeman July 28 – 30. Details here:

Last year, Nike launched their #BeTrue collection on a geo-specific basis (available in Portland, NYC, and San Francisco) in support of the LGBT community. They are now expanding on the collection with a new run of product that will be available to everyone online. Profits will be donated to the LGBT Sports Coalition, to help end discrimination in the athletic world. Timing couldn’t be more perfect in the wake of publicity surrounding NBA player Jason Collins (the first major American sports athlete to come out) and the fact that it is Gay Pride Month.

Photo by Chamberlin Productions/Interchange

Chamberlin Productions has something quite special planned at the end of the month when Interchange hits Bozeman! This Festival of Color will be much more than that. It’s a movement and a celebration, celebrating strides in human rights, equality, and the continuing dialogue on a number of important issues. Bozeman will be hosting the inaugural year of Interchange on June 28 – 30, 2013. There will be a parade, parties, headlining entertainment and educational panels in downtown Bozeman. Be a part of this important movement and have a blast doing it! Visit iaminterchange.com for more info.

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